What is the engagement gap? In the simplest terms it’s difference between the number of people who are members of your official community, or that you are in touch with formally, and the number who could, or should be.

In this article we discuss ways it can be closed to increase the quality and quantity of those engaging with your institution.

Noise, there’s plenty of it, 1000s of inbound emails from various email lists that users have signed up to. Most of them get deleted, or worse, users unsubscribe from them.

So how do can stand out amongst the crowd? Quite simply, it comes down to personalisation.

In this article we discuss why personalisation is KEY in engaging your community.

We are very excited to announce the introduction of ‘That’s Me!’ functionality to the social archive®! ‘That’s Me!’ takes engagement with your archival material to a whole new level for schools, colleges, universities, and organisations.

The recent announcement from Meta threatening to remove Facebook and Instagram from Europe due to data privacy issues serves as a timely reminder that a reliance on free social media platforms to host your alumni community could be dangerous territory.